Healthcare – Dental Clinic #2
Overview
Client
Dental Clinic
Campaign Length
3 months
Total Investment
$3,375
Objectives
Increase number of appointments made by new patients
Products Utilized
Streaming TV
Results
90%+
283,551
completed views
307
landing page conversions
0.2%
click-through rate
Strategy & Solutions
- We suggested using Streaming TV 60/40 to reach audiences on both big and small screens.
- The campaign delivered approximately 25,000 – 36,000 impressions per month across both screen sizes.
- Audience targeting was implemented to focus on individuals aged 30-65 with annual household incomes of $30,000 or more, as well as those showing interest in dental work or dental implants.
- Creatives were regularly updated to maintain user engagement and prevent creative fatigue.
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