Fitness – Gym
Overview
Client
Gym
Campaign Length
Six Months
Total Investment
$5,400
Objectives
Increase the number of six and 12 month membership
Products Utilized
Device ID, Targeted Display, Micro-proximity
Results
73
New members
7x
ROI
$38k
New revenue
Strategy & Solutions
- This gym was struggling to differentiate itself because it was located in a fierce market with many competitor gyms nearby.
- We recommended taking advantage of the competitor locations by using Device ID and Micro-proximity. This gym also geo-fenced their location to encourage longer memberships.
- Device ID is a great way to stay competitive in a saturated market and take advantage of your competitors.
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